Privacy Policy

This Privacy Policy explains how CAR-RENT.UA and LIMITED LIABILITY COMPANY “CAR RENT UKRAINE” process personal data of website users and customers when they make inquiries, book, pay for, and use our services.

1. What Data May Be Processed

• first and last name;
• phone number and e-mail address;
• information voluntarily provided by the customer for booking and entering into an agreement;
• information about orders, payments, and customer support inquiries;
• technical browser/device data, IP address, and cookies used for website operation and analytics.

2. Purposes of Processing

• processing inquiries and bookings;
• entering into and performing agreements;
• communicating with customers;
• processing and confirming payments;
• providing support and handling customer inquiries;
• complying with legal requirements and protecting the company’s legitimate interests.

3. Payment Data

When payment is made through LiqPay, payment data is processed by the respective payment service provider. CAR-RENT.UA does not store the full payment card number, CVV/CVC code, or other complete card details unless such information is provided to the company by the payment provider in an authorized and secure format.

4. Disclosure of Data to Third Parties

Personal data may be disclosed only to the extent necessary to provide services, including to payment service providers, banks, insurance/service partners, IT providers, or government authorities where required by law.

5. Cookies and Analytics

The website uses necessary cookies and analytics, marketing, and call-tracking tools to ensure the proper operation of the website, analyze website traffic, measure the effectiveness of advertising campaigns, track customer inquiries, and improve our services.

The following services may be used on the website:

• Google Tag Manager — for managing and loading tags and scripts on the website;
• Google Analytics (GA4) — for analyzing website traffic and user behavior;
• Meta Pixel (Facebook Pixel) — for measuring advertising effectiveness and analyzing users interactions with the website;
• Binotel — for call tracking and processing inquiries made through telephone numbers;
• Ringostat — for call analytics, call tracking, and evaluating the effectiveness of advertising channels;
• Google Ads — for measuring advertising campaign performance and conversions, where the relevant advertising tags are active.

The list of services and cookies may change depending on the tools actually connected to the website. If new services are added or existing services are disabled, the relevant information should be updated accordingly.

By continuing to use the website, you agree to the use of the cookies and analytics, marketing, and call-tracking tools specified above in accordance with this Privacy Policy.

6. User Rights and Contact

For requests concerning personal data, users may contact the company using its current contact details or via Telegram: @carrentinukraine.

Requests are handled in accordance with applicable law.